Go to main content Go to footer

Cantiere Creativo - Your digital partner

Cantiere Creativo - Your digital partner

portfolio

Ippodromo Snai San Siro

For the Ippodromo Snai di San Siro, we designed the new public brochure, conceiving and illustrating a handy on-site map for visitors.

Built in 1920, the Ippodromo Snai di San Siro has been one of the world's most prestigious horse racing venues for over a century. It covers an area of about 1,600,000 sq m and hosts more than 70 race days every year, for over 500 races in total. The calendar includes ten Grand Prix events plus Group races.

A brochure true to the venue's image and history

In designing the brochure for the Ippodromo Snai di San Siro, we aimed for a happy balance between the brand's shapes, colors and visual identity and the need to convey information as naturally and quickly as possible.

We paid particular attention to the readability and clarity of the general site map, significantly adapted from the standalone version, along with two-color floor plans of the areas open to visitors, such as the grandstands.

A colorful leaflet with a pink background presents information about the Ippodromo Snai San Siro, with text highlighted in a modern, graphic design.

An illustrated map of the park on a pink background, with numbers marking different areas and points of interest, accompanied by the corresponding legend.

Colorful books and brochures lie open on a pink surface, with one in the foreground showing the title "IPPODROMO SNAI SAN SIRO" and pages with brightly colored illustrations and maps.

An illustrated map of a park with numbered areas, showing paths, gardens, buildings and a central fountain, on a pastel pink background.

On the left, a group of horses and jockeys race on a green track; on the right, a large bronze statue of a rearing horse stands in a historic square.

A pink and gray site map with detailed labels, showing various areas of the section called "Il Paddock".

An open book on a pink surface with a white cover, showing a historic building on a soft pink inside page, highlighting the classical architecture and elegant atmosphere.

An elegant brochure lying open on a pink surface shows an image of a historic building surrounded by a well-kept garden, with the text "Immagina" on the right-hand page.

Milan's Palazzo dell'Arte stands majestically under a blue sky, surrounded by lush trees, with a gushing fountain in the foreground and colorful flags waving atop the neoclassical building.

The diagram shows a detailed architectural floor plan of a building with three main sections, colored pink, including several rectangular rooms of various sizes.

Ground floor plan of a building with pink details, titled "La Tribuna Principale / Piano Terra", on a pink background.

An open book on a pink table shows an architectural project with detailed floor plans, titled "La tribuna principale | piano terra", on one page.

A brochure open to a page with a faded pink-toned image of three racehorses in action on a track.

Several pages of an open book on a pink background, showing architectural diagrams and photographs with Italian text.

A large bronze horse statue stands in front of a monumental building with columns and arches under a blue sky; the building is decorated with red banners.

Four stacked brochures with bright pink covers, showing the text "Ippodromo SNAI San Siro" and "Dove le idee trovano spazio", on a pink background.

Related projects

Design, Maps and Wayfinding

The Boboli Gardens maps

The Boboli Gardens map project was born out of the experience and expertise of the Uffizi Galleries Administration, which gave Cantiere Creativo all the information needed for the preliminary work and stayed alongside us through every following phase, making sure the results met their guidelines and lived up to visitors' expectations.

Design, Maps and Wayfinding

Ippodromo Snai San Siro Map

Built in 1920, for more than a century it has been one of the most prestigious horse racing venues in the world. Its tracks are considered among the most demanding anywhere.

Want to tell us about your project?

Explore Cantiere Creativo's services

footer